Role: Marketing Director
Region: GautengXana is passionate about brand management, communications and digital marketing. She enjoys building brands and seeing the results of the marketing initiatives come to life while building a solid reputation for her clients.
Multi-agency management, consisting of advertising, media buying, PR, digital and strategic and subsequently combined these functions into only 3 x key areas, creative, media and PR.
Nexio (a division of Vodacom)
Working with the Marketing Director on the Nexio brand relaunch to both internal and external stakeholders including management of brand launch event. Development of all new marketing assets and collateral. Implementation of digital and direct marketing campaign.
iOCO (Previously EOH)
Implementation of direct and digital marketing campaigns with an excellent ROI for an ITC services provider to top-tier CIOs.
Izwe Financial Solutions
Marketing management for 18 months while Izwe was in the process of hiring internal resources for their marketing department. Implementation of marketing campaigns in Ghana, Kenya and Zambia including full social media management of all three accounts on various platforms.