Business Insights

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    14 November 2017

    Book review: Digital Marketing for Dummies by Ryan Deiss and Russ Henneberry

    Book review: Digital Marketing for Dummies by Ryan Deiss and Russ Henneberry

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    7 November 2017

    Fighting against Big Brands in Retail

    Marketers often have the problem of not having enough money to fight global brands with unlimited...

    24 October 2017

    Master Marketing 2: Marketing Budget

    B2B businesses cut their ad budgets, believing that advertising doesn’t work. They’re wrong, says...

    6 October 2017

    Master Marketing 1 - Marketing Planning

    A good marketing plan should act as a navigation system for your business. Take this Master...

    1 October 2017

    Guide To Marketing Communication Tools

    Brands of all sizes must meet consumers where they are. So how do you choose the right...

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    14 September 2017

    The Marketing Centre 2017 Conference

    Hout Bay, Cape Town, 1st September, at The Marketing Centre 2017 Conference where everyone met,...

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    12 September 2017

    Why 'Part-Time’ Harnesses Better Talent

    An article by the Harvard Business Review called “The rise of the Supertemp” encompasses what The...

    Why branding is essential in attracting and keeping employees
    12 September 2017

    Why branding is essential in attracting and keeping the right employees

    Successful business owners surround themselves with strong teams, and without the support of the...

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    8 September 2017

    Why You Should Market More To Your Existing Clients

    Your chance of making a sale with an existing customer is 60-70%. Every business should market more...